SANDIOS - March RoundTable March 18, 2009

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Roundtable led by Bert Gillespie, Director of Sales at Qualcomm
1. Dealing with
an 800 lb gorillaFriend or Foe

What
are the opportunities in leveraging a large corporate structure?
What
are the pitfalls or reasons to stay clear?
If
you feel it can advance your business, how does one navigate through a large
corporation structures?

Roundtable
discussion: Each
participant takes a turn at sharing their own experience in dealing with or
working within a large corporations.Was it a good
experience? Bad? If so why?
Moderator:
Will share lessons learned of small to medium companies that have approached
Qualcomm and failed and those that have succeeded.Offering tip, tricks
and suggestions

2. Direct Sales vs. Indirect Channelscant we just get along?

What
are the benefits in direct channels and when do you use them?
When
are indirect channels a good strategy for getting your product or service to market?
Can
they co-exist? What compensation structures apply? What motivates a
channel besides money?
Is
social networking (Facebook, MySpace, Twitter, et.) a channel? How can I
leverage them as well and traditional channels?

Roundtable discussion:Each participant
share their thoughts or experiences on using or being a part of a channel:
-Did you sell a
service any or product through a channel?
- Did it generate
sales? Did it bomb? Why and what would you do differently?
Moderator:
Will outline the different channel models and get discussion around the pros
and cons of the models.Suggestions on what was learned from 10 years at Apple doing channels and Qualcomm



Organized by Sandios
SANDIOS - San Diego Online Society - is afreenetworking and round-table group for Southern California's, C-Level Internet executives, especially leaders in software and mobile development. The goal is to provide practical crowdsourcing solutions to members of our community, fostering partnerships, and tighten the bonds between local business leaders.
www.sandios.com

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Ticket Info:  

• Member, Free
• Guest, $95.00

Official Website: http://sandiosrt032009-upcoming.eventbrite.com